3 Big Blunders Even Smart Female Entrepreneurs Make That Keep Them Working Way Too Hard To Grow Their Business

October 28, 2014
 

Don’t let marketing success fool you—usually, it’s a simple recipe that you just need to follow: The hero told the story, was transparent about the dirty issues, and put the horse in front of the cart. And contrary to pop-culture praising, you don’t have to be insanely famous or born into a royal family to create a large following of loyal customers or readers that will buy your product.

In the beginning of my business, I thought I was going to have to throw a lot of money at a PR company to represent me, write a book as soon as possible and keep painful personal secrets to myself because they would be the collapse of my brand. What I now know, is that those are the 3 big blunders that female professionals most often make when trying to grow a lucrative and less-draining business. Keep your operation simple, and use these three examples to help you organically boost your marketing and intrinsic value without spending another dollar:

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Build-A-Body Workshop: Remembering To Rise Above Painful Body Shaming

October 21, 2014
 

What if we chose our body? What if our spirit manufactured our body to be just the way it is, to give us experiences that we chose for this physical lifetime?

Imagine, your beautiful and bright spirit just flying around in Galaxy X. No attachments, no judgment, only freedom—only energy. And SMACK! In front of your spirit lands a flyer that says, “Experience a physical! Build your own vehicle that will let your spirit experience multiple senses. Come to the Build-A-Body workshop to see what this offer is all about.”

So your spirit enthusiastically flies over to the Build-A-Body workshop to take part in the “it” thing that all of your spirit friends are doing—going to planet Earth for a physical experience.

You get to Build-A-Body workshop, and the scientists are tirelessly plugging away. The line is really long, but, “it’s worth the wait,” is what the spirits who are doing it for a second, third, or hundredth time, say.

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I Tried To Lose Weight For My Wedding & It Made Me Crazy

October 14, 2014
 

It began well before the day I said “yes.”

I had a pretty good idea the moment was coming and was already planning how to answer the question: How thin and perfect can I get my body before our wedding day?

I fantasized about walking down the aisle with long, lean arms, a waistline that would make his eyeballs bounce out of his head when he saw me in a form-fitting dress, firm hips that marked a dedicated runner and a strong stomach. After all, I loved him so much and he deserved the best … the optimal me.

Well, what started off as the “optimal me” was quickly replaced by the obsessive me. I fanatically posted diet plans, pictures of thin women and workouts that promised I’d look like a real-life Photoshop image. I decided I was not going to be a fat bride.

I bought a 14-day juice cleanse program and at the end of not eating for two weeks, I dizzily went to try on wedding dresses. I even skipped the celebratory champagne offered during my fitting — too many calories.

And then … all of the dress samples were a size 6. Despite days of only drinking juice, I was still twice that size. Running through my head like an old broken record was the thought that I should just walk out now and spare myself the embarrassment. That because I was bigger than the dresses on the rack, I didn’t deserve to be a bride at all.

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What’s Blocking Our Opportunity To Succeed? (Ladies!)

October 7, 2014
 

Am I afraid of my own superpowers? Sometimes it seems like it.

When I have a world-changing idea, I give it away to someone with a big hug and a genuine smile; and then, continue to wish upon a lucky star that one day, luck—or a large amount of success—will happen to me. I do this because deep-down, I’m slightly afraid of what my world looks like if my idea succeeds. Afraid of not knowing what to do when the accumulation of my life’s work peaks and peaks.

When you’re sitting on top of the peak and see a valley ahead, that can be some really scary shit. Failure. Tumbling ungracefully to the bottom of the mountain that you clawed and scratched your way to the top of. But in reality, the valley is where you started your climb. There’s safety in the valley, and if you play it right, loads of opportunity.

I played softball at an olympic level. Here’s the story of how I got there:

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Defining My Own Success In A Hyper Successful Family

September 30, 2014
 

“You have to want success more than you want to breathe.” That’s what she told me when I called her last week in tears. My Mom, so full of inspiration.

I found myself sharing similar tears a day later, after my weekly call with a devout volunteer and ambassador for Topless. For the first time, I started consistently experiencing a side to success that I’d never expected to be true.

My grandfather is a very successful businessman. I had the opportunity to work with him for several years before I started traveling around the world modeling. What Papa taught me–and still teaches me–is tough love (am I giving away the family secret?). He taught me how to confidently lean into big time businessmen and women at a ripe young age. He taught me how to catch someone off-guard by calling them before they were fully prepared for the meeting. He taught me that information is power, and how to lure in the interest of Senators, Governors, Congressman and Presidents for our projects.

It all worked so perfectly. And that’s the recipe I knew. His recipe for success was like eating my french grandmother’s “pizza fish” dinner during my childhood. I always ran the other way when I saw Nanette stuffing the entire fish with broiled tomatoes — the taste of the meal was not much better. Though, at the end of the day, the dish was nourishing and I was successfully fed. Like the pizza fish, Papa’s way to success worked really well, but it always left a neutral taste in my mouth. Like, “Okay, I’m fed, but I’m not fully satiated.”

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Topless ™ by Emily Nolan
 
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"Emily is an absolute joy to collaborate with. She brings the real conversation to the forefront about body image in such an authentic way. Our community left her Topless event feeling empowered & full of possibility!"


- Alison Utne, Lululemon Athletica

"Working with Emily is always so much fun (so much so that we've done it twice!). We love how she connects with her audience and exhibits true love for the companies she showcases, offering her own in-depth and authentic thoughts."


- Madeline Alcott, Petit Vour

"Working with Emily is a no-brainer. Her writing is brave but vulnerable, sassy but self-aware, and kind but tough. It's a joy to share her pieces with our community because so many readers tell us that they feel inspired and empowered by her choices."


- Mind Body Green

“Emily provided great insights and tips as she reflected on the value of seizing the moment in a wide variety of her experiences. In short, she "rocked!"


- MStephen C. Harper, Ph.D.

“Emily was a pleasure to work with on our Rescue Chocolate giveaway. She has built up an active community in a short period. I would do a giveaway or any project with her again in a heartbeat.“


- Sarah Gross, rescue chocolate

“Emily is as sweet as she is smart. She is a true beauty with a body that is powerful, loved, and strong. Doing a givewaway on My Kind of Life was so much fun, her community is filled with wonderful women just like her!”


-Leanne Maily Hilgart, Vaute Couture
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